Tiger Pistol Expands Advertiser Ecosystem to Include TikTok, Paving the Way for Vertical Video Social Media Advertising at Scale
Surveys among marketers planning their 2024 budgets underscore the significance of short-form video. A recent Kantar study reveals that three out of every four marketers intend to boost their online video budget. Furthermore, MarketSplash found that a significant majority of marketers (85 percent) firmly support short-form, vertical videos as the preferred content format for their campaigns. In response to advertisers’ demand for scalable vertical video social ads, Tiger Pistol, the most advanced local social media advertising platform, has made a significant product expansion by integrating TikTok, a trailblazer in short-form video content, into its advertiser ecosystem.
Breaking Barriers in Video Advertising for SMBs & Multi-Location Brands
“Video has become the preferred language of social media, but the path to video advertising success is not without its hurdles, especially for small and medium-sized businesses (SMBs), and businesses with multiple locations. Challenges like cost, resources, creative, and technology often stand in the way,” said Paul Elliott, CEO of Tiger Pistol. “Tiger Pistol’s expansion to TikTok aims to bridge this gap and demonstrates our commitment to democratizing video advertising for franchisees, agents, and marketing resellers.”
Unlocking New Advertising Potential with TikTok Integration
With Tiger Pistol’s user-friendly platform and TikTok’s extensive reach, brands, marketing resellers, and agencies can now unlock an additional outlet for vertical video advertising, driving engagement, and brand loyalty like never before. This advertiser expansion enhances Tiger Pistol’s existing social advertising capabilities that include short-form video for Meta’s Reels.
Driving Engagement & Sales Through Local Social Video Advertising
“TikTok has experienced explosive growth that shows no signs of slowing,” said Elliott. “Our clients asked if we could provide the same ease of scaled social advertising execution on TikTok as we’ve done for more than 10 years on Facebook and Instagram. Adding TikTok to our advertising ecosystem enables brands to connect with consumers and drive sales through local social media advertising across the largest social media publishers in the world.”
Discover how Tiger Pistol can power your local advertising success.
Related Posts
Tiger Pistol Launches 2025 Planning Guides to Empower Local Advertising Success Across Key Industries
Comprehensive Resources Equip Marketers with Actionable Strategies to Tackle Industry-Specific Challenges and Drive Measurable Results Tiger Pistol, the most advanced local advertising platform, announces the release of its highly anticipated 2025 Planning Guides, designed to help marketers across industries maximize their local advertising impact. Each guide o
Franchise Social Advertising Benchmark Report
See how we’ve helped franchises lower ad costs and soar past Facebook benchmarks. Get our benchmark report now and see how you compare. Get the Report A Sampling of Savings Get the Report to See How Your Industry Compares Lower CPC Home Services Lower CPC Fitness Lower CPM Healthcare Lower CPM Education Lower CPM Restaurants […]
How TikTok is Redefining Search and Local Advertising
As our friends at SOCi highlighted in their latest research, TikTok has become the new search engine for Gen Z, with 62% preferring it over Google. This shift isn’t surprising, or as Gen Z might say, “We been knew.” Recognizing this trend, Tiger Pistol launched one of the first local social advertising solutions for TikTok […]
Meta’s Performance 5 Framework: Getting Personal with Scale
Meta’s Performance 5 Framework calls out five high-impact best practices for advertising across its properties. The fourth installment of this series dives into recommendation number three: Differentiate your creative by audience. The “spray & pray” approach to marketing has become obsolete. Astute marketers are honing their advertising strategi