Tiger Pistol Expands Advertiser Ecosystem to Include TikTok, Paving the Way for Vertical Video Social Media Advertising at Scale
Surveys among marketers planning their 2024 budgets underscore the significance of short-form video. A recent Kantar study reveals that three out of every four marketers intend to boost their online video budget. Furthermore, MarketSplash found that a significant majority of marketers (85 percent) firmly support short-form, vertical videos as the preferred content format for their campaigns. In response to advertisers’ demand for scalable vertical video social ads, Tiger Pistol, the most advanced local social media advertising platform, has made a significant product expansion by integrating TikTok, a trailblazer in short-form video content, into its advertiser ecosystem.
Breaking Barriers in Video Advertising for SMBs & Multi-Location Brands
“Video has become the preferred language of social media, but the path to video advertising success is not without its hurdles, especially for small and medium-sized businesses (SMBs), and businesses with multiple locations. Challenges like cost, resources, creative, and technology often stand in the way,” said Paul Elliott, CEO of Tiger Pistol. “Tiger Pistol’s expansion to TikTok aims to bridge this gap and demonstrates our commitment to democratizing video advertising for franchisees, agents, and marketing resellers.”
Unlocking New Advertising Potential with TikTok Integration
With Tiger Pistol’s user-friendly platform and TikTok’s extensive reach, brands, marketing resellers, and agencies can now unlock an additional outlet for vertical video advertising, driving engagement, and brand loyalty like never before. This advertiser expansion enhances Tiger Pistol’s existing social advertising capabilities that include short-form video for Meta’s Reels.
Driving Engagement & Sales Through Local Social Video Advertising
“TikTok has experienced explosive growth that shows no signs of slowing,” said Elliott. “Our clients asked if we could provide the same ease of scaled social advertising execution on TikTok as we’ve done for more than 10 years on Facebook and Instagram. Adding TikTok to our advertising ecosystem enables brands to connect with consumers and drive sales through local social media advertising across the largest social media publishers in the world.”
Discover how Tiger Pistol can power your local advertising success.
Related Posts
Why Local Results Matter More Than Aggregate Metrics in Franchise Advertising
Marketers are expected to do more than generate impressions. They’re expected to prove impact. But in franchise systems, that’s easier said than done. When campaigns run across hundreds of locations, on multiple platforms, and with varied objectives, performance data often becomes scattered, delayed, or too broad to act on. Aggregate KPIs might look good, b
A Social Media Advertiser’s Guide to TikTok, Facebook, & Instagram: Demographics & Statistics
Two titans stand at the forefront of social media advertising, captivating audiences and shaping digital marketing strategies: TikTok and Meta through Facebook and Instagram. With their vast user bases and diverse demographics, these platforms offer unparalleled opportunities for advertisers to connect with consumers globally, especially if integrated into a co
INFOGRAPHIC: The Power of Vertical Video Advertising
As vertical video posts dominate social feeds, it’s evident that this trend isn’t just growing—it’s flourishing, especially on powerhouse platforms like Facebook, Instagram, and TikTok. With 90% of global advertisers set to increase their investment in this format, the advantages of adopting vertical video advertising are unmistakable. From
Tiger Pistol Launches the Home Services Franchise Marketing Playbook
New Guide Reveals How Local Advertising Drives Performance, Trust, and Systemwide Growth Tiger Pistol, the most advanced local advertising platform, today announced the release of its newest resource for home service franchise marketers: Local Advertising Strategies for Home Services Franchises. This essential guide delivers strategic insights and benchmark dat