Local Marketing: 4 Pillars for Amplifying Small Business Success
Effective local marketing rests on four key pillars: finding your audience, building a community, making use of your environment, and adapting to feedback. At the recent Localogy’s L24 conference, Sarah Cucchiara, Vice President of Business Development at Tiger Pistol, and Grant Coleman, Chief Revenue Officer at Uberall, explored these concepts in depth. Thei
Capitalizing on the Surge: Marketing Service Resellers’ Must Meet SMB Demand for Social Media Advertising
Small businesses are stepping up their advertising game. With an eye on growth, a staggering 94% are set to increase their marketing budgets in 2024. This shift isn’t just about spending more; it’s about spending smarter and seeing a golden opportunity with social media advertising. Social media is a part of our daily lives, and […]
Tiger Pistol Launches New Capabilities for Targeted Instagram and Facebook Reels Ads
Advertisers Gain Full Control Over Instagram and Facebook Reels Placements, Transforming Campaign Targeting and Performance Tracking Tiger Pistol, the leading local social media advertising platform, recently announced an innovative product enhancement that puts advertisers firmly in the driver’s seat of their Instagram and Facebook Reels placements. Th
Why a Scaled Social Advertising Solution is Essential for Marketing Resellers
Scaling Facebook and Instagram advertising can pose a formidable challenge for marketing resellers lacking the essential resources and know-how. Without access to robust AdTech platforms and experienced teams, efficiently managing and optimizing a high volume of advertising campaigns can seem insurmountable. However, a scaled social advertising solution can be
TikTok Advertising Excellence: 12 Field-Tested Strategies for Superior Results
TikTok has emerged as a powerhouse platform for advertisers looking to reach a youthful and engaged audience. To excel at TikTok advertising, follow these 12 expert best practices: Clear Objectives for TikTok Ads: Establishing Measurable Goals Kickstart your TikTok journey by establishing crystal-clear performance objectives. Whether it’s boosting brand a
Community Over Cookies: The Hidden Path to Dealing with Cookie Deprecation
Marketers knew the day would come, yet that foreknowledge did little to fortify their readiness. Google’s new “Tracking Protection” feature, which blocks third-party cookies on websites, launched last week, sending shockwaves through the marketing world. While currently only 1% of Chrome users are affected, the impending rollout to a broader a
The Evolution of Social Media Advertising in 2023: What Lies Ahead in 2024
In the rapidly shifting terrain of social media advertising, a single platform is stealing the spotlight, and it’s showing no signs of slowing down. TikTok, with its exponential growth, is racing ahead as one of the most prominent social platforms of 2023. But the story doesn’t end there. Meta, the tried-and-true veteran in the space, […]
2023’s Social Media Advertising Power Moves: Tiger Pistol’s Top 5 Picks for Marketing Resellers!
2023 brought exciting opportunities for marketing resellers. To help you prepare for 2024, we’ve curated a shortlist of essential content packed with actionable insights and data-driven strategies. These valuable resources provide a roadmap for achieving your local social advertising goals. Unleashing Small Business Growth: How SMB Marketing R
Tiger Pistol Expands Advertiser Ecosystem to Include TikTok, Paving the Way for Vertical Video Social Media Advertising at Scale
Surveys among marketers planning their 2024 budgets underscore the significance of short-form video. A recent Kantar study reveals that three out of every four marketers intend to boost their online video budget. Furthermore, MarketSplash found that a significant majority of marketers (85 percent) firmly support short-form, vertical videos as the preferred cont
Tiger Pistol Unveils Facebook Advertising Benchmark Reports, Redefines Cost-Effective Social Advertising for Franchises, Quick-Service Restaurants, Marketing Service Resellers, and Agencies
Disrupting Industry Norms: Tiger Pistol’s Innovative Social Advertising Benchmark Reports Redefine Success in Digital Advertising Tiger Pistol, the most advanced collaborative advertising platform, recently announced the release of four comprehensive social advertising benchmark reports, offering invaluable insights for marketers and industry leaders. Ava
