Tiger Pistol Releases Industry Benchmark Reports Highlighting the Power of Localized Social Advertising
New Reports Reveal How Local Advertising Helps Multi-location Brands in the Restaurant, Home Service, Education, Beauty, and Fitness Industries Outperform Facebook Benchmarks Tiger Pistol, the most advanced local advertising platform, today announced the release of five industry-focused benchmark reports, showcasing how localized social advertising helps brands
How Home Service Franchise Brands Outperform Facebook Benchmarks with Local Advertising
For home service franchisees – such as landscapers, home cleaners, and repair professionals – building local trust is the foundation of their business. While national brand campaigns attempt to generate business at scale, they often fail to reach the right homeowners at the right time. A localized approach ensures ads connect with potential customers in [&h
How Restaurant Franchise Brands Outperform Facebook Benchmarks with Local Advertising
Restaurants rely on consistent foot traffic and repeat customers to thrive, but national campaigns often fail to capture local dining trends, special events, or seasonal promotions. For franchises and multi-location restaurant brands, reaching the right audience at the right time is critical to driving reservations, takeout orders, and in-store visits. With T
How Fitness Franchise Brands Outperform Facebook Benchmarks with Local Advertising
In the fitness industry, localized advertising isn’t just a strategy – it’s a necessity. Gyms, personal trainers, and wellness studios operate on a hyperlocal level, where proximity and community trust drive memberships. Franchises and multi-location fitness brands need scalable solutions that deliver localized engagement while maintaining cost effici
How Education Franchise Brands Outperform Facebook Benchmarks with Local Advertising
Education franchises – such as tutoring centers, cooking academies, and swim schools – thrive on local enrollment. Parents and students make decisions based on proximity, trust, and reputation, yet national campaigns often struggle to resonate at the community level. A localized approach ensures that education brands connect with the right families at the r
How Beauty and Wellness Brands Outperform Facebook Benchmarks with Local Advertising
Beauty and wellness thrive on personal connections and visual storytelling. However, many national campaigns fail to capture the localized nuances that drive engagement and sales. For franchises and multi-location Beauty and wellness businesses, this gap can mean missed opportunities for deeper customer connections and higher conversion rates. Tiger Pistol̵
Driving Consistent Value: Success Stories from Franchise Marketers
Franchises across industries are facing unprecedented challenges as inflation continues to drive up operational costs. According to the 2024 IFA Annual Franchise Report, nearly nine in ten franchisees are feeling the pressure from rising expenses, with four in five reporting a decline in business earnings. As labor, inventory, and marketing costs soar, franchis
Maximizing ROI: Increase Performance and Reduce Marketing Costs with Local Advertising
In today’s challenging economic environment, franchises are feeling the pressure from all sides. Rising operational costs are driving down profitability, and marketing expenses are no exception. According to the IFA, 80% of franchisees experienced lower business earnings last year due to these increased costs, and one in four franchisees reported a significan
Franchisee Engagement: Empowering Franchisees to Thrive in Local Marketing
Franchisees are highly skilled at managing their businesses, but many find themselves struggling when it comes to marketing. According to the IFA report, 57% of franchisees are single-unit owners, many of whom lack the time and digital marketing expertise necessary to run effective local advertising campaigns. These business owners are focused on operations,
Navigating Inflation: Why Franchisees Need Cost-Efficient Advertising Solutions
In 2024, a staggering 87% of franchisees reported experiencing moderate to substantial impacts from inflation, contributing to increased operational costs across the board. Rising expenses for inventory, labor, insurance, and marketing are squeezing profits and forcing many franchises to make tough decisions about their spending. As consumer demand softens and
