Geo-Targeting: A Strategic Approach to Broader Localized Advertising
In addition to retail chain and independent retailer campaigns, geo-targeting provides a flexible method for localizing ads when direct access to individual store accounts isn’t feasible. Geo-targeting maintains brand integrity and complements store-level campaigns by filling coverage gaps across different markets, from busy cities to rural areas. Three Model
Tiger Pistol’s New Playbook Empowers Brands to Drive Local Success Across Distributed Sales Channels
A Comprehensive Guide on How Leading Brands Leverage Local Advertising to Strengthen Relationships and Amplify Sales Through Distributed Networks Tiger Pistol today announced the release of its newest playbook, “Empowering Brands to Drive Local Success Across Distributed Sales Channels.” This playbook equips brand marketers with scalable strategies for loc
Driving Local Success with Amazon Ads: Insights from Tiger Pistol at Amazon Boost NYC
The Amazon Boost event in New York City showcased the future of local advertising, uniting industry leaders to exchange actionable strategies. Among the sessions was a panel featuring Tiger Pistol’s own Sarah Cucchiara, VP of Business Development. Her insights revealed how businesses can harness evolving digital tools to drive growth in the communities they s
Agility in Action: How Brands Can Adapt Their Ads to Local Conditions
Brand marketers responsible for driving sales through retail channels, dealers, or multiple locations face complex challenges. Today’s dynamic environment demands quick responses to changing store operations, local events, and shifts in customer behavior. To maintain strong ties with local communities, a top-tier local advertising platform offers the tools ne
Amazon Sponsored Display: It’s Affordable for Your Local Business Partners
Amazon Sponsored Display offers a cost-effective entry point into the world of digital advertising, making it a versatile tool for businesses of any size. There’s no need to worry about high spending thresholds – local business partners, franchisees, or SMB customers can get started with any budget that fits their needs. By setting a maximum […
Amazon Sponsored Display: Reach Relevant Audiences in Relevant Locations
Amazon Sponsored Display offers unmatched precision in targeting the right customers, helping brands connect with the local audiences that matter most. Leveraging exclusive customer insights and shopping signals, advertisers can define, reach, and engage with audiences that align with their business goals. Advertisers can tap into Amazon’s extensive array of
Amazon Sponsored Display: Easy to Implement Creative Formats
Amazon Sponsored Display makes it simple to create and launch effective display ads that boost your business’s visibility and drive traffic to your website. With just three key creative assets – a brand logo, a compelling headline, and a lifestyle image – advertisers can get started quickly. Once these elements are uploaded, Sponsored Display takes over,
Amazon Sponsored Display: The New Frontier for Local Advertising
Amazon has taken a major step by opening its powerful suite of advertising solutions to small businesses and franchises that don’t sell products in its marketplace. In late 2023, Amazon launched a Sponsored Display program allowing service-oriented companies to harness Amazon’s vast audience data to target ads directly to those aligned with your fun
How Beauty Franchises Can Maximize Ad Spend and Outperform the Competition
As beauty franchise brands seek to make every marketing dollar count, local social advertising is proving to be a game-changer. The latest traffic campaign benchmarks from H1 2024 reveal just how powerful this strategy can be when paired with the right platform. Tiger Pistol, the premier local advertising platform, is delivering results that are more […]
TikTok vs. Instagram Reels: A Winning Strategy for the Greater Cleveland Food Bank
In the bustling heart of Cleveland, the Greater Cleveland Food Bank (GCFB) provides meals to families and individuals in need. One in seven of the area’s residents struggles with food insecurity. GCFB’s mission was clear: encourage monetary donations during checkout at participating local grocery stores. To tackle this, they decided to tap into the power [&
