Unleashing Small Business Growth: How SMB Marketing Resellers Can Maximize Upsell Opportunities and Client Retention
A recent article from Street Fight Magazine revealed a compelling trend: 53% of small business owners have ambitious plans to revamp their websites in 2023. With an average investment exceeding $2,400 per business, these small businesses are making a considerable financial commitment to enhance their online presence. What’s more, a staggering 36% of these small business owners intend to leverage their new websites for lead generation, yet most will rely just on organic search (SEO) to gain site visitors.
Package Potential
Marketing service resellers can capitalize on this trend by offering tailored packages that encompass website refreshes, SEO, search advertising, and social advertising. The seamless integration of these services not only drives better results but showcases the reseller’s expertise and commitment to their customers’ success. Studies show just combining search and social leads to exponential success. By bundling these services, resellers provide small businesses with a holistic approach to online visibility and customer acquisition, delivering a more compelling value proposition, maximizing upsell opportunities, and fostering long-term client retention.
Gain Control
Moreover, by packaging these solutions, marketing resellers can offer greater convenience and streamlined management for their customers. Small business owners appreciate the simplicity of having a single point of contact for their digital marketing needs. This ensures efficient communication, and avoids the hassle of coordinating multiple vendors, or (gulp) family members. Through this comprehensive approach, resellers are positioned as trusted partners committed to their client’s growth.
Drive Success with Stickiness
To ensure long-term success, resellers must go beyond the initial website refresh and deliver ongoing value to their customers. By offering these bundled packages of digital tactics, resellers provide a comprehensive solution that covers the full-funnel of online marketing. This approach strengthens the reseller-customer relationship and fosters loyalty, as businesses recognize the reseller’s commitment to their sustained growth and success.
Marketing resellers have a significant opportunity to capitalize on the growing demand for website refreshes. By strategically packaging website revamping, SEO, search advertising, and social advertising, resellers can maximize upsell opportunities and enhance client retention. By presenting a holistic approach that covers the full spectrum of online marketing, resellers deliver convenience, streamlined management, and tangible results, positioning themselves as trusted partners in their customers’ growth and success.
The largest SMB resellers in the world turn to Tiger Pistol to provide the easiest to use, most efficient, and most effective solution designed to support a reseller’s own menu of social service offerings. Visit our Reseller Platform Overview to learn why.
Related Posts
The Meta Pixel | Uses & Best Practices
According to Meta, “The Meta Pixel is an analytics tool that allows you to measure the effectiveness of your advertising by understanding the actions people take on your website.” But what does that really mean? The Meta Pixel is a piece of code added to a website that tracks user data through cookies, allowing you […]
Balancing Brand Control and Franchisee Autonomy with Collaborative Social Advertising
Make the Most of Your Advertising Opportunities with a Collaborative Approach Recently, Tiger Pistol CEO Paul Elliott penned an article for Global Franchise’s North America Report. Elliott discusses the struggle brands face in retaining control and maintaining consistency while giving franchisee owners freedom in their social advertising efforts. &
If They Post a Lot, Why Do My Franchisees Need Paid Social Advertising Too?
With an astonishing three billion monthly active users, Facebook is the unrivaled social media powerhouse. For franchise marketers aiming to captivate diverse age groups and conquer multiple geographic locations, Facebook stands as an indispensable cornerstone of any formidable social media marketing strategy. Nevertheless, an intriguing question lingers among
Small Business Social Advertising Benchmark Report for Marketing Resellers
See how we’ve helped marketing resellers lower ad costs and soar past Facebook benchmarks. Get our benchmark report now and see how you compare. Get the Report A Sampling of Savings Get the Report to See How Your Industry Compares Lower CPC Home Services Lower CPC Fitness Lower CPM Healthcare Lower CPM Legal Lower CPM […]