The Ultimate Local Social Advertising Playbook for Beverage Marketers
A Better Approach to Trade Marketing
Did You Know?
of Americans
of Europeans
of Americans
of Europeans
Sources: CGA Powered by Nielson: Maximizing Beverage Alcohol Sales in Western Europe Requires a 360-degree Market View; US On-Premise Impact Report February 2023
This surge in on-premise dining means local establishments like bars and restaurants are more critical than ever. Your brand may be strong, but your trade partners are the ones who ultimately drive sales and help reach your target audience.
“The Ultimate Local Social Advertising Playbook for Beverage Marketers” demonstrates how local social advertising can help your brand stand out in a highly saturated market by building loyalty with trade partners while establishing a local brand identity.
Discover Tactics to Supercharge Your Beverage Marketing Rollout:
- Conquer the challenge of standing out in a saturated industry
- Foster unwavering loyalty with trade partners
- Establish a compelling local brand identity
- Tailor your local social advertising strategy according to regulatory frameworks
Multiple success stories are included as illustrations for each point, highlighting the power of collaboration with trade partners in propelling your brand ahead of competitors and establishing dominance in local markets.
“Tiger Pistol enables us to get closer to our consumers to help drive footfall into venues across the UK at a time when the trade needs support. We also now have the ability to tie ad performance to bookings and order volume with our UK customers to quantify the efficacy of our marketing spend”
ALICE BUCHANAN, DIGITAL CUSTOMER ACTIVATION MANAGER, EDRINGTON UK
Did You Know?
of Americans
of Europeans
of Americans
of Europeans
Sources: CGA Powered by Nielson: Maximizing Beverage Alcohol Sales in Western Europe Requires a 360-degree Market View; US On-Premise Impact Report February 2023
This surge in on-premise dining means local establishments like bars and restaurants are more critical than ever. Your brand may be strong, but your trade partners are the ones who ultimately drive sales and help reach your target audience.
“The Ultimate Local Social Advertising Playbook for Beverage Marketers” demonstrates how local social advertising can help your brand stand out in a highly saturated market by building loyalty with trade partners while establishing a local brand identity.
Discover Tactics to Supercharge Your Beverage Marketing Rollout:
- Conquer the challenge of standing out in a saturated industry
- Foster unwavering loyalty with trade partners
- Establish a compelling local brand identity
- Tailor your local social advertising strategy according to regulatory frameworks
Multiple success stories are included as illustrations for each point, highlighting the power of collaboration with trade partners in propelling your brand ahead of competitors and establishing dominance in local markets.
“Tiger Pistol enables us to get closer to our consumers to help drive footfall into venues across the UK at a time when the trade needs support. We also now have the ability to tie ad performance to bookings and order volume with our UK customers to quantify the efficacy of our marketing spend.”
ALICE BUCHANAN,
DIGITAL CUSTOMER ACTIVATION MANAGER, EDRINGTON UK
Did You Know?
of Americans
of Europeans
of Americans
of Europeans
Sources: CGA Powered by Nielson: Maximizing Beverage Alcohol Sales in Western Europe Requires a 360-degree Market View; US On-Premise Impact Report February 2023
This surge in on-premise dining means local establishments like bars and restaurants are more critical than ever. Your brand may be strong, but your trade partners are the ones who ultimately drive sales and help reach your target audience.
“The Ultimate Local Social Advertising Playbook for Beverage Marketers” demonstrates how local social advertising can help your brand stand out in a highly saturated market by building loyalty with trade partners while establishing a local brand identity.
Discover Tactics to Supercharge Your Beverage Marketing Rollout:
- Conquer the challenge of standing out in a saturated industry
- Foster unwavering loyalty with trade partners
- Establish a compelling local brand identity
- Tailor your local social advertising strategy according to regulatory frameworks
Multiple success stories are included as illustrations for each point, highlighting the power of collaboration with trade partners in propelling your brand ahead of competitors and establishing dominance in local markets.
“Tiger Pistol enables us to get closer to our consumers to help drive footfall into venues across the UK at a time when the trade needs support. We also now have the ability to tie ad performance to bookings and order volume with our UK customers to quantify the efficacy of our marketing spend,” said Alice Buchanan, Digital Customer Activation Manager, Edrington UK.
By seamlessly bridging the gap between national and on-premise advertising, you’ll drive a steady stream of customers to local establishments, igniting unparalleled engagement and skyrocketing sales.
Access the playbook by filling out the form in the sidebar.
“To ultimately drive local actions of consumers, we needed a technology like Tiger Pistol to deploy not only local ads but ads that were based from the local establishments’ own Facebook accounts. Achieving that goal but also doing it at a truly global scale would not be possible if we were just working with Facebook alone.”
GLOBAL DIRECTOR OF CUSTOMER EXPERIENCE & BEES
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