How Restaurant Franchise Brands Outperform Facebook Benchmarks with Local Advertising
Restaurants rely on consistent foot traffic and repeat customers to thrive, but national campaigns often fail to capture local dining trends, special events, or seasonal promotions. For franchises and multi-location restaurant brands, reaching the right audience at the right time is critical to driving reservations, takeout orders, and in-store visits. With T
Driving Consistent Value: Success Stories from Franchise Marketers
Franchises across industries are facing unprecedented challenges as inflation continues to drive up operational costs. According to the 2024 IFA Annual Franchise Report, nearly nine in ten franchisees are feeling the pressure from rising expenses, with four in five reporting a decline in business earnings. As labor, inventory, and marketing costs soar, franchis
Maximizing ROI: Increase Performance and Reduce Marketing Costs with Local Advertising
In today’s challenging economic environment, franchises are feeling the pressure from all sides. Rising operational costs are driving down profitability, and marketing expenses are no exception. According to the IFA, 80% of franchisees experienced lower business earnings last year due to these increased costs, and one in four franchisees reported a significan
Franchisee Engagement: Empowering Franchisees to Thrive in Local Marketing
Franchisees are highly skilled at managing their businesses, but many find themselves struggling when it comes to marketing. According to the IFA report, 57% of franchisees are single-unit owners, many of whom lack the time and digital marketing expertise necessary to run effective local advertising campaigns. These business owners are focused on operations,
Navigating Inflation: Why Franchisees Need Cost-Efficient Advertising Solutions
In 2024, a staggering 87% of franchisees reported experiencing moderate to substantial impacts from inflation, contributing to increased operational costs across the board. Rising expenses for inventory, labor, insurance, and marketing are squeezing profits and forcing many franchises to make tough decisions about their spending. As consumer demand softens and
Tiger Pistol’s New Playbook Helps Franchises Overcome Inflation and Drive Profitability Through Local Advertising
Providing Franchises with Cost-Saving Strategies, “Overcoming Inflation: A Playbook for Maximizing Franchise Profitability Through Local Advertising” Offers Proven Methods for Reducing Costs, Increasing Engagement, and Boosting ROI Tiger Pistol, the most advanced local advertising platform, today announced the release of its latest playbook: “Overcoming I
Tiger Pistol Launches 2025 Planning Guides to Empower Local Advertising Success Across Key Industries
Comprehensive Resources Equip Marketers with Actionable Strategies to Tackle Industry-Specific Challenges and Drive Measurable Results Tiger Pistol, the most advanced local advertising platform, announces the release of its highly anticipated 2025 Planning Guides, designed to help marketers across industries maximize their local advertising impact. Each guide o
Driving Local Success with Amazon Ads: Insights from Tiger Pistol at Amazon Boost NYC
The Amazon Boost event in New York City showcased the future of local advertising, uniting industry leaders to exchange actionable strategies. Among the sessions was a panel featuring Tiger Pistol’s own Sarah Cucchiara, VP of Business Development. Her insights revealed how businesses can harness evolving digital tools to drive growth in the communities they s
Platform-Specific Strategies: Maximize QSR Loyalty Program Impact Through Local Advertising
The restaurant industry has experienced significant shifts in recent years, with technology and customer preferences evolving rapidly. According to TouchBistro’s 2024 State of Restaurants Report, takeout and delivery have surged, with 95% of operators now using online ordering platforms, often relying on multiple solutions to meet demand. In addition, 72% of
Personalization & Localization: QSR Advertising That Drives Engagement & Loyalty
Personalized advertising is a game-changer when it comes to customer engagement. According to recent studies, 91% of consumers are more likely to shop with brands that provide personalized offers based on their preferences and behaviors. By leveraging shared loyalty data, franchisees can create hyper-targeted ads that reflect their customers’ unique prefe
