The Triple-Threat: How the Rule of Three Significantly Reduces Facebook and Instagram Advertising Costs
Aristotle suggested it first: “omne trium perfectum” – Latin for “Three is Perfect.” We marketers refined it to create stickier slogans – “Just Do It,” and more persuasive messaging – “Skin care that hydrates, clears, and brightens.” Good things come in threes. Applying the rule of three to Facebook and Instagram by prioritizin
Discover the Power of Location-Based Social Advertising with Tiger Pistol’s Advanced Reporting Dashboard
Tiger Pistol’s latest capability consolidates campaign performance across locations, delivering deeper campaign insights. During times of financial constraint, marketing budgets and the performance they drive, become more important than ever. According to eMarketer, 75% of marketers anticipate their budgets will be closely scrutinized this year. As a resu
Two Channel Marketing Trends You Can’t Ignore for 2023
The CMO Council recently released a report focused on the relationships between brand marketing leadership and their local marketing channels that surfaced two major trends that simply can’t be ignored in 2023 planning. The report’s data indicates that marketing leaders are (finally) recognizing local marketing channels as a source of incremental revenue op
Edrington UK Selects Tiger Pistol for Brand Control and Advanced Analytics
Activation strategy connects ad performance and order volume with local social advertising for the international, multi-brand spirits company. Tiger Pistol, the premier local advertising platform, has announced today a new partnership in the United Kingdom with Edrington UK, the sales, marketing and distribution business of Edrington, in support of leading spir
Sanofi Partners with Tiger Pistol to Grow Market Share and Redefine Advertising Effectiveness
Sanofi capitalizes on patient/pharmacy trust with national-to-local social campaigns run through independent pharmacy network Tiger Pistol announced today a partnership with Sanofi, a leading, globally-recognized healthcare company, to power its national-to-local social advertising programs. A Strategic Partnership for Local Impact This partnership enables Sa
