Amazon Sponsored Display: It’s Affordable for Your Local Business Partners
Amazon Sponsored Display offers a cost-effective entry point into the world of digital advertising, making it a versatile tool for businesses of any size. There’s no need to worry about high spending thresholds – local business partners, franchisees, or SMB customers can get started with any budget that fits their needs.
By setting a maximum daily budget, you can fine-tune your campaigns to target reach, clicks, or leads. This flexibility means that whether you’re aiming to increase brand visibility, drive traffic, or generate quality leads, Sponsored Display serves as a comprehensive, full-funnel solution tailored to your goals.
Choosing the Right Campaign Objective
Amazon Sponsored Display offers three key optimization strategies to align with business objectives:
- Choose “Optimize for Reach” to maximize your ad’s viewable impressions and drive awareness of your business.
- Choose “Reach” to maximize your ads’ click-through rate (CTR) and drive consideration of your products or services by showing your ads to audiences who are more likely to click.
- Choose “Leads” to drive customer lead generation by showing your ad to customers more likely to submit a lead form.
A Cost-Effective, Full-Funnel Advertising Solution
Amazon Sponsored Display offers a cost-effective advertising solution, making it accessible to businesses of all sizes. With no minimum budget requirements, advertisers can harness the full potential of Amazon Ads while maintaining control over their spending. By simply setting a maximum daily budget, businesses can optimize their campaigns for reach, clicks, or leads, ensuring that every dollar works towards their goals.
With Sponsored Display, local business partners can benefit from a full-funnel advertising solution that is both affordable and effective, helping them to connect with customers and achieve their marketing objectives without breaking the bank.
Get the Full Playbook
For in-depth coverage of each of these reasons, click “Get The Playbook” at the top right of the page to download our playbook, 5 Reasons to Use Amazon Sponsored Display for Local Advertising.
Interested in Amazon Ads Sponsored Display?
Related Posts
Marketing Resellers Win with Scalable, Automated Local Advertising
Marketing resellers have a massive opportunity in 2025, but scaling social advertising for SMBs comes with challenges – connecting ad accounts, managing (or offering) subscriptions, and ensuring seamless execution at scale. According to the 2025 Small Business Marketing Survey by Taradel, 94% of SMBs plan to maintain or increase their digital marketing invest
The Growing Importance of Loyalty Programs in QSRs: Challenges and Opportunities
Loyalty programs have become essential for quick-service restaurants (QSRs) to maintain customer relationships, drive repeat visits, and boost sales. With 81% of Americans holding a QSR loyalty membership and 63% for full-service restaurants, the prevalence of loyalty programs continues to grow. However, while the widespread adoption of these programs demonstra
Comprehensive Facebook Benchmarks for Home Services Franchises
Performance makes the case. Localized advertising isn’t just the right strategic move. It’s the more effective one. When franchisees launch campaigns from their own pages with brand-approved creative and localized targeting, they beat Facebook’s own benchmarks, often by wide margins. Across reach and traffic campaigns, Tiger Pistol’s local execution
Data Sharing & Local Advertising: Unlock the Full Potential of QSR Loyalty Programs
Loyalty programs are essential for quick-service restaurant (QSR) brands, driving customer retention and boosting spending. However, many brands miss opportunities by not sharing crucial first-party loyalty data with their franchisees—the frontline of customer engagement. By securely sharing this data, QSR brands can empower franchisees to create personalized
