Tiger Pistol’s New Playbook Helps Franchises Overcome Inflation and Drive Profitability Through Local Advertising
Providing Franchises with Cost-Saving Strategies, “Overcoming Inflation: A Playbook for Maximizing Franchise Profitability Through Local Advertising” Offers Proven Methods for Reducing Costs, Increasing Engagement, and Boosting ROI
Tiger Pistol, the most advanced local advertising platform, today announced the release of its latest playbook: “Overcoming Inflation: A Playbook for Maximizing Franchise Profitability Through Local Advertising.” This essential resource equips franchises with actionable strategies to combat rising operational costs and maintain profitability by leveraging cost-efficient local advertising across major digital platforms.
Navigating Inflation’s Impact on Franchises
As outlined in the 2024 IFA Annual Franchise Report, nearly nine in ten franchisees report feeling the pressures of inflation, with four in five experiencing reduced business earnings. Tiger Pistol’s new playbook offers franchisees effective solutions for navigating these challenges, providing insights into targeted, local advertising techniques that reduce marketing costs and increase engagement with local consumers.
A Cost-Saving Approach with Local Advertising
“With inflation continuing to drive up expenses, cost-efficient advertising has become a necessity for franchises,” said Sarah Cucchiara, VP of Business Development at Tiger Pistol. “Our playbook shows how franchises can use local digital advertising to keep marketing costs low while increasing profitability and performance. By automating campaigns and utilizing data-driven targeting, franchisees can reach the right audience with minimal waste.”
Key Highlights from the Playbook
- Cost-Efficient Campaign Management: Learn how automated local advertising minimizes the time and resources spent on campaign creation, allowing franchisees to focus on their core business.
- Flexible Budgeting Across Platforms: Discover budgeting strategies tailored to each platform, including Facebook, Instagram, TikTok, and Amazon Ads, to reach local audiences without high costs.
- Targeted Local Engagement: Explore advanced targeting options that increase foot traffic and customer loyalty by delivering personalized ads to specific communities.
- Franchisee Empowerment and Transparency: Understand how to support franchisees with user-friendly tools and transparent reporting, building trust and maximizing participation in local marketing efforts.
Empowering Franchises to Thrive in a Challenging Economy
“Our playbook is designed to empower franchisees with practical tools and insights for a challenging economy,” added Cucchiara. “With the right local advertising strategies, franchises can stay competitive, connect with their communities, and turn inflationary challenges into growth opportunities.”
“Overcoming Inflation: A Playbook for Maximizing Franchise Profitability Through Local Advertising” is available now for free download. Franchise brand marketers are encouraged to explore this valuable resource to strengthen their local advertising efforts and maximize profitability.
Discover how Tiger Pistol can power your local advertising success.
Related Posts
Discover the Power of Location-Based Social Advertising with Tiger Pistol’s Advanced Reporting Dashboard
Tiger Pistol’s latest capability consolidates campaign performance across locations, delivering deeper campaign insights. During times of financial constraint, marketing budgets and the performance they drive, become more important than ever. According to eMarketer, 75% of marketers anticipate their budgets will be closely scrutinized this year. As a resu
Engaging Health & Beauty Consumers: Strategic Use of Facebook, Instagram, TikTok, and Amazon
In the rapidly evolving health and beauty industry, technology is driving transformative changes in how consumers engage with products and services. For instance, nearly 60% of users have made a beauty purchase after seeing the product on social media and, specifically, 89% of TikTok users have made a beauty purchase after seeing a product on the platform,
How TikTok is Redefining Search and Local Advertising
As our friends at SOCi highlighted in their latest research, TikTok has become the new search engine for Gen Z, with 62% preferring it over Google. This shift isn’t surprising, or as Gen Z might say, “We been knew.” Recognizing this trend, Tiger Pistol launched one of the first local social advertising solutions for TikTok […]
Platform-Specific Strategies: Maximize QSR Loyalty Program Impact Through Local Advertising
The restaurant industry has experienced significant shifts in recent years, with technology and customer preferences evolving rapidly. According to TouchBistro’s 2024 State of Restaurants Report, takeout and delivery have surged, with 95% of operators now using online ordering platforms, often relying on multiple solutions to meet demand. In addition, 72% of