Scroll, Search, Slice: Where Pizza Discovery Really Happens in 2026
Part 3 of our series, “Slices of Influence: How Local Social Advertising Feeds the Pizza Value Revolution.” Part 1: From Monday Melts to Friday Feasts: How Franchise Marketers Can Win the Value Game with Local Social | Part 2: Local Loyalty in the Value Era: Turning Repeat Deals into Relationship Engines Dinner decisions now happen […]
Local Loyalty in the Value Era: Turning Repeat Deals into Relationship Engines
Part 2 of our series, “Slices of Influence: How Local Social Advertising Feeds the Pizza Value Revolution. Part 1: From Monday Melts to Friday Feasts: How Franchise Marketers Can Win the Value Game with Local Social | Part 3: Scroll, Search, Slice: Where Pizza Discovery Really Happens in 2026 Loyalty cards once filled wallets. Today, […]
From Monday Melts to Friday Feasts: How Franchise Marketers Can Win the Value Game with Local Advertising
Part 1 of our series, “Slices of Influence: How Local Advertising Feeds the Pizza Value Revolution.” Part 2: Local Loyalty in the Value Era: Turning Repeat Deals into Relationship Engines | Part 3: Scroll, Search, Slice: Where Pizza Discovery Really Happens in 2026 It’s 5:30 on a Tuesday, and the neighborhood scroll begins. Someone’s looking […
Tiger Pistol Launches 2026 Planning Guides to Define the Next Era of Local Advertising
New Industry Roadmaps Reveal How AI and Automation Are Rewriting the Rules of Local Growth for Franchises, Multi-Location Brands, QSRs, and Marketing Resellers Today, Tiger Pistol announced the launch of its 2026 Planning Guides, a forward-looking series designed to help marketers plan, adapt, and win in an AI-driven era of local advertising. These comprehensiv
How AI Sets the Stage for Localized Creative at Franchise Scale
Meta’s AI is advancing quickly. Targeting becomes more automated each month, enabling campaigns to reach the right people with less human intervention. For franchises, this creates new efficiencies. Yet the real test lies elsewhere. Creative remains the fulcrum. When ads drift from the brand or fail to echo the local community, franchisees hesitate to engage,
How to Build a Future-Ready Local Advertising Program for QSR Brands
What worked last quarter may not work next quarter. Platforms evolve. Consumer expectations shift. New competitors enter with aggressive pricing, new formats, or viral content. In this environment, the most valuable asset a QSR brand can build isn’t just a strong campaign. It’s a scalable, adaptable marketing system. Why Local Advertising Infrastructure Mat
How Local Advertising Turns Loyalty Programs into Participation Engines for QSR Brands
Loyalty programs are everywhere, but loyalty itself is hard to earn. 81% of Americans are enrolled in QSR loyalty programs, yet only one-third engage weekly. The challenge isn’t sign-ups. It’s participation. For QSR marketers, the key to activation lies in a familiar place: local advertising. Why Local Advertising Drives Loyalty Engagement Local campaigns
Why Local Results Matter More Than Aggregate Metrics in Franchise Advertising
Marketers are expected to do more than generate impressions. They’re expected to prove impact. But in franchise systems, that’s easier said than done. When campaigns run across hundreds of locations, on multiple platforms, and with varied objectives, performance data often becomes scattered, delayed, or too broad to act on. Aggregate KPIs might look good, b
Why Automation Is Essential for Scaling Local Advertising in QSR Franchise Systems
QSR franchise marketers are stretched thin. Teams of two or three are managing campaigns across hundreds—or thousands—of locations, often across multiple platforms. The work is constant: building creative, fielding franchisee questions, approving assets, tracking performance, adjusting budgets. And the more successful the program, the more labor-intensive i
Structured Choice: The QSR Franchise Marketing Strategy That Builds Trust and Protects the Brand
QSR franchise marketers walk a fine line: protect the brand, but empower the franchisee. Too much control, and operators disengage. Too little, and the brand loses consistency. The solution isn’t full freedom or rigid governance. It’s structured choice. Why Structured Choice Wins QSR franchisees don’t want to write campaigns from scratch. They want to sel
