INFOGRAPHIC: The Power of Vertical Video Advertising
As vertical video posts dominate social feeds, it’s evident that this trend isn’t just growing—it’s flourishing, especially on powerhouse platforms like Facebook, Instagram, and TikTok. With 90% of global advertisers set to increase their investment in this format, the advantages of adopting vertical video advertising are unmistakable. From achieving unmatched engagement rates to significantly enhancing brand recall, the benefits span across all major social platforms. Whether an advertiser opts for Facebook and Instagram Reels, or TikTok, the impact of vertical video advertising remains profound. Here’s a look at the compelling statistics that illustrate why vertical is becoming the preferred direction in social advertising.
These statistics underscore the remarkable efficacy of vertical videos in today’s mobile-first world. The shift toward vertical video content is a strategic move that businesses are rapidly adopting to captivate their audiences.
Discover how Tiger Pistol can power your local advertising success.
Related Posts
Maximizing Local Impact Across Retail Chains: A Solution for Co-Marketing Campaigns
Retail chain networks operate under a parent-child model, where individual stores function as local entities but are part of a larger corporate structure. Each store in a chain operates under the same brand umbrella, yet the local community may have specific needs or preferences. Streamlining Co-Marketing with Localized Campaigns For brands that sell their prod
Empowered to Execute: How AdTech Turns Franchisees Into Powerful Local Marketers
Franchisees know their markets. They know the neighborhoods, the service quirks, the seasonal shifts. What they often lack is the time, tools, or confidence to turn that knowledge into effective advertising. This is where technology closes the gap. Modern AdTech platforms give franchisees the ability to launch high-performing, brand-compliant local campaigns in
How Local Social Advertising Can Transform Beverage Trade Partners into Influencers
The power of an influencer recommendation cannot be overstated. When a bartender or waiter suggests a drink, they often have a huge say in what ends up in a customer’s glass. This effect is more than just talk; it’s backed by solid data. The Global Bartender Report from CGA by NIQ shows that 1 in […]
Meta’s Performance 5 Framework: The Impact of Simplifying Your Account Structure
Meta’s Performance 5 Framework comprises five game-changing best practices that supercharge advertisers’ performance when they leverage Meta’s ad products. In part 2 of our series on the Performance 5 Framework, we’ll take a closer look at recommendation number one: Simplify your account structure and put ad creative in one central campaign. W
