INFOGRAPHIC: The Power of Vertical Video Advertising
As vertical video posts dominate social feeds, it’s evident that this trend isn’t just growing—it’s flourishing, especially on powerhouse platforms like Facebook, Instagram, and TikTok. With 90% of global advertisers set to increase their investment in this format, the advantages of adopting vertical video advertising are unmistakable. From achieving unmatched engagement rates to significantly enhancing brand recall, the benefits span across all major social platforms. Whether an advertiser opts for Facebook and Instagram Reels, or TikTok, the impact of vertical video advertising remains profound. Here’s a look at the compelling statistics that illustrate why vertical is becoming the preferred direction in social advertising.
These statistics underscore the remarkable efficacy of vertical videos in today’s mobile-first world. The shift toward vertical video content is a strategic move that businesses are rapidly adopting to captivate their audiences.
Discover how Tiger Pistol can power your local advertising success.
Related Posts
Exceed Fitness Franchise Goals with These Winning Local Advertising Strategies
As the fitness industry stabilizes from the post-pandemic boom, fitness franchises must focus on new strategies to stay competitive and meet their members’ demands. A recent Placer.ai report highlights key trends among fitness chains, including the shifting preference towards evening workouts, the rise of specialized fitness offerings, and young, single pro
A Trust-Driven Growth Model: How Empowerment Builds Stronger Franchise Systems
When franchisees are equipped to run brand-approved, localized campaigns, performance improves. But the impact goes further than lower CPMs and higher click-through rates. The real return is trust, between franchisor and franchisee, between brand and customer, between local presence and national strength. Trust is what turns performance into loyalty. It’s wha
Geo-Targeting: A Strategic Approach to Broader Localized Advertising
In addition to retail chain and independent retailer campaigns, geo-targeting provides a flexible method for localizing ads when direct access to individual store accounts isn’t feasible. Geo-targeting maintains brand integrity and complements store-level campaigns by filling coverage gaps across different markets, from busy cities to rural areas. Three Model
Solving Common Marketing Agency Social Advertising Myths
Marketing agencies need to be at the forefront to provide outstanding outcomes for their corporate brand clients. However, misconceptions about campaign strategies can hinder optimal performance. Let’s debunk some common myths and discover how harnessing social AdTech, purposefully designed to leverage Meta’s AI-driven capabilities, can elevate soci
