Franchise
Support your franchisees and elevate your brand with local advertising that drives foot traffic, sales, and meaningful results across Facebook, Instagram, TikTok, and Amazon.
Helping Franchise Brands Thrive In Competitive Markets
Brand Consistency
Ensure the brand is accurately represented across all local campaigns.
Scale Local Relevance
Through bulk local publishing and automated attribute personalization, create direct calls-to-action that resonate with local audiences.
Franchisee Participation
Easy-to-use tools made for non-marketers mean executing local social campaigns takes minutes, and noticeable results create program advocates.
Effective Ad Spend
Maximize the impact of each advertising dollar with lower costs and higher conversion rates.
How We Help
Simple and scalable, Tiger Pistol’s best-in-class technology and automation streamlines the local advertising management. Tiger Pistol enables franchise brands to efficiently launch and manage high quantities of single-location campaigns. Workflows built for non-marketers enable your franchisees to publish and pay for high-quality, on-brand ads in less than 5 minutes.
Connect
Onboard locations and connect local Facebook Business Pages, TikTok account, and Amazon Ad accounts using our fast, simple tools.
Create
Create brand-approved templates to launch campaigns quickly. These campaigns are stored in a library for easy access.
Publish
Brand can publish thousands of dynamically localized ads from the individual location’s Facebook Page, TikTok account, or Amazon Ad account, or franchisees can choose ads from the brand-approved campaign library, pay, and publish.
Report
Centralize, analyze, and surface campaign data across your franchisees’ digital campaigns in a single, interactive dashboard.
Key Capabilities
Centralize Workflows
Integrate campaigns into a single optimized workflow with custom features built for partners managing multiple locations.
Streamline Approvals
Eliminate the complexities associated with coordinating individual locations and securing brand approvals.
Test & Optimize
Discover assets that resonate with users with automated A/B testing, then apply learnings to future digital ad campaigns.
Success Story
Challenge
The Wendy’s Company sought to consolidate their disparate regional agencies into one platform to maintain brand control and unify campaign data.
Solution
Tiger Pistol enabled Wendy’s to unlock unprecedented brand control through a centralized campaign template library and a streamlined multi-step approval process.
1
Unified Source of Franchisee Campaign Data
~7,000
Restaurants Onboarded in 3 Weeks
100%
Brand Control Across All Wendy’s US Franchisees
Yext
Integration for Location Data
“Tiger Pistol’s focus on simplifying and automating the advertising collaboration between our company, agencies, and restaurants is incredibly important to the success of our program, and their innovations, thought leadership, and deep relationship with Meta are simply unmatched.”
Kristin Tormey
Global Director, Social Media & Digital Engagement
Thought Leadership
Closing the Trust Gap in Local Ad Spend
Localized advertising strengthens franchise relationships, builds consumer trust, and drives measurable results. Yet, despite its proven impact, many franchise systems continue to invest heavily in traditional media, such as print and direct mail. These choices are often driven by habit rather than performance, creating a trust gap in local ad spend. As second-
Empowering Franchisees Through Local AdTech: Strengthening Trust with the Right Tools
Franchise success depends on a balance between franchisee autonomy and brand consistency. The right local advertising technology bridges this gap by providing franchisees with powerful yet easy-to-use tools that maintain brand integrity while allowing for local customization. AdTech platforms instill trust between corporate teams and franchisees by ensuring tha
How Emotional Connections Build Trust and Drive Franchise Loyalty
Consumers form lasting relationships with brands, creating loyalty that extends beyond individual transactions. Research shows that 55% of adults feel emotionally connected to businesses in their local area, highlighting the value of localized advertising in strengthening trust. For franchises, building these connections enhances authenticity, deepens community
Additional Playbooks
