Local Customization: Driving Product Sales Through Independent Agencies
Tiger Pistol partnered with a multi-line insurance provider to promote and sell products through independent agencies by running traffic campaigns at scale from local independent agency Facebook Pages. Tiger Pistol’s Collaborative Advertising Platform enabled the agencies to opt-in and publish provider-branded campaigns themselves through a simple-to-use portal, driving conversions to individual agency websites. More than 80% of agencies connected their local Facebook Business Page to the platform and 75% of those with a connected page have published at least one campaign.