Franchisee Engagement: Empowering Franchisees to Thrive in Local Marketing
Franchisees are highly skilled at managing their businesses, but many find themselves struggling when it comes to marketing. According to the IFA report, 57% of franchisees are single-unit owners, many of whom lack the time and digital marketing expertise necessary to run effective local advertising campaigns. These business owners are focused on operations,
Navigating Inflation: Why Franchisees Need Cost-Efficient Advertising Solutions
In 2024, a staggering 87% of franchisees reported experiencing moderate to substantial impacts from inflation, contributing to increased operational costs across the board. Rising expenses for inventory, labor, insurance, and marketing are squeezing profits and forcing many franchises to make tough decisions about their spending. As consumer demand softens and
Tiger Pistol’s New Playbook Helps Franchises Overcome Inflation and Drive Profitability Through Local Advertising
Providing Franchises with Cost-Saving Strategies, “Overcoming Inflation: A Playbook for Maximizing Franchise Profitability Through Local Advertising” Offers Proven Methods for Reducing Costs, Increasing Engagement, and Boosting ROI Tiger Pistol, the most advanced local advertising platform, today announced the release of its latest playbook: “Overcoming I
How Wendy’s Scaled TikTok Ads to Connect with Young Audiences
Client: The Wendy’s Company Industry: Quick Service Restaurant Challenge: The Wendy’s Company aimed to expand its reach among younger audiences on TikTok while maintaining brand consistency across franchisee campaigns. Solution: With Tiger Pistol’s platform, Wendy’s franchisees could launch brand-approved TikTok campaigns, leveraging captivating ve
Tiger Pistol Launches 2025 Planning Guides to Empower Local Advertising Success Across Key Industries
Comprehensive Resources Equip Marketers with Actionable Strategies to Tackle Industry-Specific Challenges and Drive Measurable Results Tiger Pistol, the most advanced local advertising platform, announces the release of its highly anticipated 2025 Planning Guides, designed to help marketers across industries maximize their local advertising impact. Each guide o
Tiger Pistol’s New Playbook Empowers Brands to Drive Local Success Across Distributed Sales Channels
A Comprehensive Guide on How Leading Brands Leverage Local Advertising to Strengthen Relationships and Amplify Sales Through Distributed Networks Tiger Pistol today announced the release of its newest playbook, “Empowering Brands to Drive Local Success Across Distributed Sales Channels.” This playbook equips brand marketers with scalable strategies for loc
Engaging Home Services Consumers: Strategic Use of Facebook, Instagram, TikTok, and Amazon
Millennials are redefining how home repairs are approached, with many opting to hire professionals over tackling tasks themselves. For example, only 20% of millennial homeowners feel confident repairing drywall or installing a ceiling fan, and just 31% are comfortable attempting exterior painting or light installations. Surprisingly, nearly one-third (30%) of m
