How Beauty Franchises Can Maximize Ad Spend and Outperform the Competition
As beauty franchise brands seek to make every marketing dollar count, local social advertising is proving to be a game-changer. The latest traffic campaign benchmarks from H1 2024 reveal just how powerful this strategy can be when paired with the right platform. Tiger Pistol, the premier local advertising platform, is delivering results that are more […]
How Wendy’s Streamlined Campaign Management with Tiger Pistol
Client: The Wendy’s Company Industry: Quick Service Restaurant Challenge: The Wendy’s Company sought to consolidate their disparate regional agencies into one platform to maintain brand control and unify campaign data. Solution: Tiger Pistol enabled Wendy’s to unlock unprecedented brand control through a centralized campaign template library and a str
Edrington UK Achieves Scaled, Brand-Safe Local Activation
Client: Edrington UK Industry: Beverage Challenge: Edrington UK sought a simplified, scalable way to activate brand-safe social advertising for its partner network of pubs. Solution: Tiger Pistol leveraged their 3-step onboarding process to connect local pub Facebook Business Pages rapidly. “Tiger Pistol enables us to get closer to our consumers to help
Maximizing Restaurant Revenue: Local Advertising Strategies for a Digital-First Era
The restaurant industry has seen dramatic shifts in recent years, with technology and consumer preferences evolving rapidly. According to the 2024 State of Restaurants Report, takeout and delivery have surged, with 95% of operators now utilizing online ordering platforms – most relying on three different solutions to meet demand. A staggering 72% of operator
Engaging Health & Beauty Consumers: Strategic Use of Facebook, Instagram, TikTok, and Amazon
In the rapidly evolving health and beauty industry, technology is driving transformative changes in how consumers engage with products and services. For instance, nearly 60% of users have made a beauty purchase after seeing the product on social media and, specifically, 89% of TikTok users have made a beauty purchase after seeing a product on the platform,
TikTok vs. Instagram Reels: A Winning Strategy for the Greater Cleveland Food Bank
In the bustling heart of Cleveland, the Greater Cleveland Food Bank (GCFB) provides meals to families and individuals in need. One in seven of the area’s residents struggles with food insecurity. GCFB’s mission was clear: encourage monetary donations during checkout at participating local grocery stores. To tackle this, they decided to tap into the power [&
How TikTok is Redefining Search and Local Advertising
As our friends at SOCi highlighted in their latest research, TikTok has become the new search engine for Gen Z, with 62% preferring it over Google. This shift isn’t surprising, or as Gen Z might say, “We been knew.” Recognizing this trend, Tiger Pistol launched one of the first local social advertising solutions for TikTok […]
