L’Oréal Professionnel Empowers Salons with Social Campaigns to Drive Local Appointments

Client: L’Oréal 

 

Industry: Brand 

 

Challenge: L’Oréal Professionnel sought to grow market share by empowering their network of independent salons with supplier-funded social campaigns.

 

Solution: The brand leveraged Tiger Pistol’s platform to run Facebook & Instagram campaigns from the salon’s Facebook Business Pages. All ads had a “Call Now” or “Book Now” call to action, directing customers to the local salon.

0 %

Increase Product Sales for Participating Salons

0 %

of Local Salons Surveyed Deemed the Collaboration “Very Important” to Their Business

~ 0

Participating Salons

400 %

Decrease in Cost of Advertising

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