Amazon Ads
Sponsored Display Ads at Scale for Local Businesses
How it Works
Reach high-intent customers in relevant locations
Gain access to a relevant audience for your business using Amazon’s proprietary shopping and entertainment signals.
Launch local sponsored display ads across Amazon.com, Twitch, IMDb.com, and thousands of third-party publisher websites/apps beyond the Amazon store.
Tailor reach to specific locations including: postal codes, city, designated market area (DMA), state.
With no minimum budget requirements, Sponsored Display unlocks the power of Amazon Ads for small businesses.*
*Ads from specific industry verticals, such as financial services, alcohol, gambling, real estate, and employment sites are not supported
Amazon Sponsored Display Ad Placements
Amazon Store Desktop
IMDB Desktop
Twitch Desktop
Third-Party Website Desktop
Why it Matters
Amazon Audiences
Catalog of pre-built audiences you’d use to describe your brand’s core customers:
- In-market
- Lifestyle
- Interests
- Life events
Views
Reach audiences who have viewed or are actively browsing relevant products on Amazon that match your criteria.
Purchases
Reach audiences who have purchased products on Amazon matching your criteria.
