Solving for 3-Tier Beverage Compliance
BuzzBallz sought to create hyper-local advertising campaigns that would comply with U.S. 3-Tier alcohol advertising regulations while simultaneously driving shoppers to local retail partners. BuzzBallz deployed proximity-targeted Facebook campaigns through Tiger Pistol’s platform that directed consumers to a store locator page that dynamically localized to show all nearby retailers where BuzzBallz products could be purchased. This enabled the beverage brand to promote their signature party drink securely as well as drive sales for themselves and for their network of restaurants, bars, grocers, gas stations, or convenience stores.